Helping our clients continue to drive AUM

Helping our clients continue to drive AUM

Featured Blog:

Oct 28, 2026

Tying 10% of an ETF’s AUM to Marketing Without Seeing the Buyers

Every ETF issuer eventually hears some version of the same question from a founder, a CEO, or ...

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Learning Center / GK3 Capital Insights / John Gulino

John Gulino

John Gulino is the Founder and CEO of GK3 Capital. He is a digital visionary in financial services. His work is reshaping how financial services firms reach, engage, and win new customers. Years of multifaceted experience are the foundation of John’s entrepreneurial leadership and the cutting-edge services of our company. He leads the firm’s efforts to transform our clients’ growth through innovative online sales, marketing, and asset gathering. His goal is to free asset managers and wealth managers from the outdated and costly sales and marketing approaches that hold back much of our industry.

Digital Distribution

Don’t Hire Another Wholesaler Until You Adopt Digital Distribution

April 13th, 2023|2 min read

Digital Distribution

The Role of the Wholesaler in Digital Distribution

April 12th, 2023|2 min read

Great Content Can Always Be Optimized. Here’s How.

April 5th, 2023|4 min read

Content | Social Media

Now That You’ve Built It. Here’s Why They’ll Come.

April 3rd, 2023|10 min read

How to Make Great Content Compliant

March 29th, 2023|3 min read

The Art and Science of Creating Great Content

March 27th, 2023|6 min read

Great Content Requires Exquisite Execution. Here's How to Do It.

March 22nd, 2023|2 min read

Content Without a Plan is Like Traveling Without a Destination

March 20th, 2023|2 min read

Add a compelling message that encourages visitors to subscribe and stay informed.

You Can’t Create Great Content Without Knowing Your Competitors

March 16th, 2023|2 min read

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Don’t Hire Another Wholesaler Until You Adopt Digital Distribution

Asset managers that raise assets through advisor intermediary channels are often inclined to resize...

The Role of the Wholesaler in Digital Distribution

TURNING SIGNALS INTO SALES

Among asset managers considering or currently using some form of digital distribution to raise...

Great Content Can Always Be Optimized. Here’s How.

Part 8 of 8

By measuring data and the metrics of how your content is performing, you can make enhancements that...

Now That You’ve Built It. Here’s Why They’ll Come.

Part 7 or 7

Great content deserves to be promoted. Promotion is a critical aspect of the content creation...

How to Make Great Content Compliant

Part 6 of 7

Even the most valued, inspiring content won’t mean anything if it’s not compliant. Compliance is...

The Art and Science of Creating Great Content

Part 5 of 7

So far, we introduced the first four steps of our 8-step program to creating great content. We’ve...

Great Content Requires Exquisite Execution. Here's How to Do It.

Part 4 of 7

Our last blog post highlighted the need to create a comprehensive content PLAN for you to...

Content Without a Plan is Like Traveling Without a Destination

Part 3 of 7

In previous blog posts, we have discussed the first two phases of our 8 step process of creating...

You Can’t Create Great Content Without Knowing Your Competitors

Part 2 of 7

In our first blog introducing our guide, 8 Steps to Creating Great Content, we discussed the...