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Marketing an ETF: Why the Wrapper Changes Your Funnel

Every few months we get a version of the same call. Sometimes it's a fund sponsor close to lau...

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John Gulino

John Gulino is the Founder and CEO of GK3 Capital. He is a digital visionary in financial services. His work is reshaping how financial services firms reach, engage, and win new customers. Years of multifaceted experience are the foundation of John’s entrepreneurial leadership and the cutting-edge services of our company. He leads the firm’s efforts to transform our clients’ growth through innovative online sales, marketing, and asset gathering. His goal is to free asset managers and wealth managers from the outdated and costly sales and marketing approaches that hold back much of our industry.

Creating Buyer Personas for the RIA Channel | GK3 Capital

Creating Buyer Personas for the RIA Channel | GK3 Capital

June 26th, 2018|2 min read

Work only feels like work when you would rather be somewhere else...

Work only feels like work when you would rather be somewhere else...

December 19th, 2017|5 min read

Can Asset Managers Use Inbound Marketing to Generate Leads?

Can Asset Managers Use Inbound Marketing to Generate Leads?

August 14th, 2017|4 min read

5 of the Biggest Challenges for an Internal Wholesaler | GK3 Capital

5 of the Biggest Challenges for an Internal Wholesaler | GK3 Capital

July 18th, 2017|3 min read

Top 10 Sales Enablement Tools For Asset Management Firms | GK3 Capital

Top 10 Sales Enablement Tools For Asset Management Firms | GK3 Capital

July 13th, 2017|5 min read