Helping our clients continue to drive AUM

Helping our clients continue to drive AUM

Featured Blog:

Aug 26, 2026

The Marketing I Hated Making Is the Marketing You Hate Getting

For a while, I made the marketing we all hate getting. Something lands in your inbox or your f...

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Learning Center / GK3 Capital Insights / Colby Connor

Colby Connor

Colby Connor is the Business Development Associate at GK3 Capital, where he manages the full relationship-building and sales process from initial outreach to close. He works with a wide range of financial services firms, including asset managers, RIAs, family offices, advisory firms, wealth managers, and fintech companies, to identify their needs and match them with the right solutions based on products, firm structure, target audience, and budget.

Marketing an ETF: Why the Wrapper Changes Your Funnel

August 18th, 2026|4 min read

Your Leads Don't Wait for Business Hours. Does Your Follow-Up?

August 12th, 2026|5 min read

The Pre-Launch Marketing Timeline Every Asset Manager Needs Before a Fund Launch

July 27th, 2026|4 min read

You're Getting Website Traffic. So Why Aren't You Getting Leads?

June 3rd, 2026|6 min read

Technology | Automation | Digital Marketing | CRM

The Hidden Cost of Not Having a Lead Gen System

May 18th, 2026|7 min read

Add a compelling message that encourages visitors to subscribe and stay informed.

Marketing a 506(b) vs. 506(c) Offering: What You Can (and Can't) Do Digitally

April 16th, 2026|4 min read

How Much of Your Time Does Working With a Marketing Agency Actually Take?

March 23rd, 2026|4 min read

Sales Enablement | Automation

Leveraging Sales Enablement and Sequences to Grow Your Business Faster

April 18th, 2024|2 min read

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Marketing an ETF: Why the Wrapper Changes Your Funnel

Every few months we get a version of the same call. Sometimes it's a fund sponsor close to...

Your Leads Don't Wait for Business Hours. Does Your Follow-Up?

I talk to financial services firms about their pipeline a lot. And there's a moment that shows up...

The Pre-Launch Marketing Timeline Every Asset Manager Needs Before a Fund Launch

I talk to firms gearing up for a launch all the time, and there's a decision point that comes up in...

You're Getting Website Traffic. So Why Aren't You Getting Leads?

I talk to financial services firms about their websites a lot. And there's a version of this...

The Hidden Cost of Not Having a Lead Gen System

I have a lot of conversations with financial services firms about their pipeline. And one pattern...

Marketing a 506(b) vs. 506(c) Offering: What You Can (and Can't) Do Digitally

If you're raising capital through a private placement, you've already made the 506(b) or 506(c)...

How Much of Your Time Does Working With a Marketing Agency Actually Take?

It's one of the first questions every marketing leader asks when evaluating an agency. Not "can...

Leveraging Sales Enablement and Sequences to Grow Your Business Faster

How to Set Your Prospecting Efforts on Autopilot

Firms using sales enablement strategies and sequences to support their sales professionals' efforts...