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Centralize marketing and sales data for insights you can finally trust

You can’t manage what you can’t measure. We’ll help you connect your data sources, access accurate analytics, and create reporting dashboards that tie everything back to revenue.

Digital Distribution

ANALYTICS & REPORTING SOLUTIONS

Complete, accurate, and actionable insights

GK3 Capital can help you measure the effectiveness of your digital activities. Do you understand what your potential clients are doing online? We go beyond open rates and clickthrough rates to determine which activities generate real business. We develop reporting and analytics to help you evaluate results, focus your efforts, and optimize your future strategy. Our services include:

  • Goal development
  • Custom dashboards
  • Data aggregation
  • Marketing campaign analysis
  • Data visualization
  • Real-time performance
  • Sales & revenue attribution

Analytics and reporting are critical to maximizing your digital ROI and making sure your organization is taking the right steps to growth.

$ 0 B+

Client AUM
in 2021

0

Leads and appointments scheduled
in 2021

$ 0 B+

Raised by our clients
in 2021

0 +

Combined years of experience in
financial services

OUR PROCESS

Partner with GK3 Capital to accelerate digital transformation

Compete at the speed of digital. Work with our experts to stay ahead of the competition. Don’t delay. We’ll accelerate your climb up the learning curve.

  1. Qualification

  2. Consultation

  3. Discovery

  4. Onboarding

  5. Implementation

Step 1. Qualification

Digital transformation is a major investment of time, and GK3 Capital isn’t the solution for everyone. So we’re selective. We want our partnership to succeed. Digital excellence requires a budget, and commitment from your organization at all levels. Through our qualification process, we’ll discover if GK3 Capital is the right fit for you.

Ready for the three initial steps?

  • Watch our short video series
  • Submit a consultation request form
  • Meet with GK3 Capital for 30-minutes to see if we’re a mutual fit
Start video series
Schedule a Consultation

Step 2. Consultation

If we agree there’s a mutual fit, we both invest our time in four 1-hour meetings over 30 days. GK3 Capital learns about your needs and goals. You become acquainted with the GK3 Capital team. We’ll share the lessons we’ve learned about digital best practices–at no out-of-pocket cost to you. Together, we determine if we’re right as partners. In our four 1-hour meetings, we’ll cover:

  • Team intros & goals
  • Sales process & marketing strategy
  • Initial technology assessment
  • Sales & marketing team alignment
Start video series
Schedule a Consultation

Step 3. Discovery

Based on what we learned in the consultation phase, we launch a comprehensive review of your process, people, and technology. We produce a robust digital transformation strategy customized for your firm, resources, and goals. This phase lasts from 60 to 120 days.The cost is based on what we learned in our ongoing discussions. Your 360-degree review will include an evaluation of your:

  • Website
  • Competitive positioning
  • Sales process
  • Marketing strategy
  • Content
  • Tech stack
  • Digital campaigns
Schedule a Consultation

Step 4. Onboarding

Here we begin to put your plan into action. This major step typically lasts 90 days. We start by upgrading your tech stack to enhance your marketing and sales process. We create profiles of your key client types and a new content plan to optimize results. With a new foundation in place, and your team and our team aligned, we get ready to launch your new campaigns.

  • Enhance your tech stack
  • Align marketing & sales
  • Profile key client types
  • Develop content plan
  • Launch
Start video series
Schedule a Consultation

Step 5. Implementation

We work with our clients in 90-day sprints, based on goals, objectives, and a well-thought-out plan. We meet frequently and collaborate throughout each 90-day sprint. We also understand that your business is fluid, dynamic, and evolving. Thus, we formally review your progress and update your plan quarterly.

  • Track daily performance
  • Report monthly
  • Monitor progress vs. plan
  • Adjust quarterly
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Schedule a Consultation

How to run a successful inbound marketing campaign

Uncover the 10 key steps needed to execute an inbound campaign that delivers results.

Download checklist

OUR METHODOLOGY

The 3 Pillars of Digital Distribution™

Together, these 3 pillars help you raise capital more effectively, more efficiently, and more profitably.

  • Process
  • Technology
  • People
Phases

PROCESS

The process, called “Inbound,” is the roadmap for growing your business in a digital world. In financial services, Inbound consists of 3 phases: the engagement phase, the due diligence phase, and the inflow phase.

Inbound offers a step by step guide for the strategies and tactics you need to align with how buyers make decisions today. Inbound answers critical questions:

  • How do you gain the attention of a digital-first client?
  • How do you earn their trust?
  • How do you motivate them to buy from you?
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Digital_latform

TECHNOLOGY

Technology is the foundation of your “Digital Wholesaling Platform.” Each element of your platform works together to guide your potential client through their journey to become an investor, and guides your team in facilitating and optimizing the process.

The 5 key pieces of technology that contribute to results:

  • CRM
  • Data Systems
  • Website
  • Marketing Automation
  • Sales Enablement
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Digital_first

PEOPLE

To succeed in a digital world, your marketing team needs to become “digital first.” You need experts in search engine marketing, search engine optimization, social media, online writing, design, web development, and automation. Your sales team needs to be trained differently, too.

We call the high-performing “new business” team of the online era your “Digital Wholesaling Team.” Sales and marketing unite as one revenue team with a singular focus on increasing AUM and serving clients like never before, both online and in person. When this revenue team works together, marketing focuses on the first 70% of the sales process, and sales on the final 30%.

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Resources: Become an expert at Digital Distribution™

6 Reasons Why GK3 Uses an Agile Approach to Managing Client Work

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Putting Clients First: GK3 Value-Based Engagements

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How GK3 Ensures Individual Projects Deliver on Overarching Goals

Read blog

Building Your Funnel to Raise Capital

Read blog

“GK3 does so many things for our company - we have a compelling story to tell & it is GK3 that has packaged up that story & gotten it out to our target market, driving inbound interest beyond what our company has ever experienced.”

BOB HERRMANN
Chief Executive Officer
FREEDOM ADVISORS

Ready to leverage GK3 Capital’s analytics & reporting solutions to drive AUM growth?

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